Marketing and sales
Pipeline
In sales, the list of potential deals at each stage, from first conversation to signed contract, with how likely each is to close.
You'll hear it as
The pipeline's healthy for next quarter, but nothing's closing this month.
Why it matters to you.
A full pipeline means revenue later, not now. Sales forecasts, and so hiring plans, are built on it.
Related terms.
Videos.
No video mentions Pipeline by name yet. These are on the same topic, Business & startups.