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Strategy and product

Build vs buy

The decision between building something yourselves and buying or subscribing to an existing product.

You'll hear it as

It's a classic build vs buy: three months of engineering, or £20k a year for the tool.

Why it matters to you.

Engineers lean towards building. Count the cost of maintaining it for years, not just the build, and ask whether it's your core competency.

Related terms.

Videos.

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