Strategy and product
Land and expand
Winning a small first deal with a customer, often one team, then growing it across the organisation over time.
You'll hear it as
Land and expand: start with one department, then sell to the rest.
Videos.
No video mentions Land and expand by name yet. These are on the same topic, Business & startups.
In the news0:34
13 Nov 2026 · 0:34
3,054 views
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3 Nov 2026 · 0:53
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30 Oct 2026 · 0:20
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Hot take0:36
28 Oct 2026 · 0:36
247 views